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We are a consultancy with a passion for making the most of information and the web to improve the public sector. We want to help government get closer to its customers so that services better meet their needs.
Sharon O’Dea is Intranet Manager at the Houses of Parliament. She started her media career writing for The Guardian at the age of 14. She went on to work as a journalist in La Paz, Bolivia, then moved into communications, working for organisations as diverse as Defra, Save the Children UK, Westminster City Council and the London Borough of Sutton. Her experience of social media is wide-ranging and as an early adopter she has been interacting with strangers via the internet for over ten years. Ironically, she was also a freelance contributor to a printed guide to Facebook.
Bloke on my train now drinking Stella, feet up on seats, playing insipid RnB over the speaker on his phone. http://twitpic.com/29p300
@johnprescott I manage the intranet there - so I'm responsible for the Lords Online Members Centre which I hope you've seen by now.
Faxed off my order for tickets to the BDO World Darts Championship. That's the only fax I've sent all year! Old school.
@johnprescott that makes me strangely pleased. You're my 3011th tweet, but you've long been one of my favourite twitterers.
@johnprescott I didn't mean that pejoratively - I work for Parliament, trying to make the place work better so you guys can do your jobs!
@johnprescott I'm also off to Westminster, ready for another day working for you politicians.
Sorry, here's the presentation: http://www.edelman.com/Capital_Staffers_Index.pdf
Very useful (for me especially, given my new role). For those of us who aren't so good at French, here it is in English: http://www.edelman.co.uk/parliament2010/files/capital-staffers-index-release-uk.pdf
Wow - a genuinely thought-provoking piece of work there. The conclusions aren't at all surprising when you think about it - but something we should all bear in mind when thinking abut using existing networks for community engagement.
We're grappling with these issues at the moment too. As people have grown used to using web 2.0 features like commenting, user generated content, building networks, their inability to do so at work becomes increasingly remiss. Moreover, as more people use social networks to organise their work and personal lives, blocking access from the office starts to impact on your ability to manage your work-life balance. Taken together, these two factors start to have a negative impact on employee engagement. Another issue we considered was that in Sutton our employees rate us highly; surveys show our employees will speak highly of us if someone asked them about the council. So by blocking access we actually prevent our employees from advocating on our behalf. Similarly, by blocking access from work we limit the effectiveness of any external social networking campaigns, as it's difficult for these to take off virally without beginning with our own workforce. These four factors present, for me, a strong business case for opening access to social media for employees. Naturally this needs to be mindful of Government Connect standards, etc, which may mean having a 'two tier' access policy with access to some sites remaining restricted for those who need to access secure data. The timewasting argument is a strong one, but (like excessive use of the phone or internet) is a management issue, for line managers to monitor. We recently developed a Responsible Conduct Policy for employee use of social media which is being rolled out as employee access to these sites is granted. This is based on three principles - Be Professional, Be Responsible, Be Credible - and sets out responsibilities for those who use social media either at work, our outside of work if talking about the council.
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